One of the most popular formats of NFT art is a collection. Such is the case that people create collectibles with some value attached to them. Think of the Bored Ape Yacht Club (BAYC) or the first NFT collection, Crypto Punks. You can create a collection for artistic purposes, which is why it’s useful for artists to understand how to generate an NFT art collection.
If you want to know how to generate an NFT art collection, there are several steps you have to take. Let’s name them before going into detail about each of them. They are:
- Understand why it makes sense, from an artistic standpoint, to make an NFT art collection
- How will you launch? What tools do you need?
- Create the art, in all of its variations, until you reach the set number of editions in the collection
- Promote the art
- Sell and Evaluate
So, let’s find out to generate an NFT at collection, point by point.
Understand why an NFT art collection makes sense from an artistic standpoint
In other words, why do you want to create an NFT art collection? Some NFT projects, such as BAYC, are not artistic. Or at least, they are not art for the sake of art. They sell an asset —a token— that allows the holder to get a perk. Giving a material perk is not the usual concern of an artist, though. And so, keeping this in mind, why would you want to create an original piece of artwork, and why would that be a part of an NFT collection? That is crucial to understand if you want to know how to generate an NFT art collection.
Remember that you are not here solely to provide a material perk to the holder, although you could add that. The art of the collection should be enough on its own, so it has to make sense to make an NFT art collection.
Another part of this item is the size of the collection. Collectibles like the BAYC have thousands of NFTs. A collection can range from 10,000 to 500 editions. Let’s use an example —Merge.— by the NFT artist Pak. This artwork consists of a collection that allowed people to buy and mint as many NFTs as possible —known as Mass— for a limited time. After this, people could buy other Mass, which would merge with the Mass that owners have in their wallets, which means that every time you buy Mass from another collector, the number of NFTs in the collection gets smaller. So, it’s a way to have a massive amount of NFTs circulating (in the beginning), and reduce that supply in the long run. How to generate an NFT art collection is largely answered by having a purpose for a collection.
How will you launch? What tools do you need?
When you have answered the question of why you want to create an NFT art collection from an artistic standpoint, that will lead you to another set of questions. Like how will you launch, and what tools do you need? Let’s say that you paint a collection because you are a traditional, old-fashioned artist. It is likely you will need a partner that scans your artwork and transforms it into NFTs with as high fidelity as possible. At this stage, you might consider reaching out to SOPRG. This is a Czech NFT art gallery, and they can help you navigate Web3 and NFTs. This NFT art gallery helps artists get into the NFT space and could be a valuable partner for any artist.
Then, there’s the launching pad. Do you want to mint on platforms that require zero coding abilities? Does that help you create a smart contract that enhances the artistic experience? And when the time of minting comes, will it be on your website? Or will it be on a marketplace? Some of the top names in the NFT art world decide to auction their art at auction houses that have made inroads into the NFT game. Other major artists do it on specialized NFT marketplaces. And if you are still not at that stage, you can use several launchpads and marketplaces. Like OpenSea.
Create the art, in all of its variations, until you reach the number of editions the collection will have
On the road to understanding how to generate an NFT art collection, you could say that this is the fun part. This is where one decides what joins the different editions that make up a collection, the overarching theme. One usually can tell a collection is a collection because it features the same character. What overarching them or aesthetic can you create for your NFT art collection?
Of course, by this moment you will already know where you’ll launch and the technology stack needed to do it.
Promote the art
After you create the collection, you need to understand your promotional leverage. If you already have a following and people collecting your art, you already have promotional leverage. If, on the contrary, you are starting, there are ways that you can help yourself get started. You can partner with an NFT art gallery, like SOPRG. You can reach out to people with a large following and see if they like your art.
And remember, this collection is a part of your career path. Make sure you add it to your portfolio, communicate it on social media, and overall spread the word.
It is possible to have a clear technical understanding of how to generate an NFT art collection, but if no one knows about it, then is the effort worth it?
Sell and evaluate
Once you have gone through all the phases of creating an NFT art collection, it is time to sell your NFT collection. It’s good that before you do so, you understand the size of the community that follows and if they are excited about your upcoming NFT art collection. Make sure your followers know everything they need to know to become collectors.
Finally, in every digital endeavour undertaken, it is always best practice to evaluate what has gone on. Are there lessons for next time? Where can you optimise? What have people said about the art itself and the aesthetic? They are all good feedback going forward.
There are many ways that you can go about creating your own NFT art collection. What is important about this guide on how to generate an NFT art collection is that you find a way to do things your way. There are many tools to create and launch. And there are partnerships you can look into to create a more personalised experience, or to simply create NFT art that is more in tune with your vision.
Painting by Mr. Ogoun – you can buy the NFTs via our shop.
